There’s no universal law, no single motivation. And, even more, there’s no one valid reason that always pushes each of us to take our bike, clip into the pedals, and head out. It might be the desire to escape from yourself for a couple of hours, it might be an inexplicable force driving you into the unknown, it might be the desire to push until your legs burn and you’re out of breath.





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Every time it’s a different motivation, every time a reason that impels you to engage in that same action, so cyclical and always identical but so profoundly different due to the meaning it takes on. There’s no universal law, but from time to time that reason becomes your everything. Your only thought. In that moment, for you, cycling is only and all about that thing.







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Cycling is a sport made up of traditions — sometimes to be respected to the letter, other times to be challenged and evolved so they don’t become illogical customs without substance. Life is likewise made up of traditions, which we need to know in order to know where we come from. Traditions to be taken and reinterpreted, mixed, reinvented, and experienced in your own way. In Italy, for example, Sunday is for family meals. Take the tradition and experience it in your own way. In any case, it’s all about tradition.





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