Posizione Aperta


DIGITAL E-COMMERCE MANAGER

MAIN ACTIVITIES

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social
  • Developing and managing digital marketing campaigns.
  • Devising strategies to drive online traffic to the company website.
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Tracking conversion rates and making improvements to the website.
  • Utilizing a range of techniques including paid search, SEO and PPC.
  • Overseeing the social media strategy for the company.
  • Managing in accordance with global brand direction online brand and product campaigns to raise brand awareness.
  • Improving the usability, design, content and conversion of the company website.
  • Responsibility for planning and budgetary control of all digital marketing.
  • Evaluating customer research, market conditions and competitor data.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Collaborate with internal teams to create landing pages and optimize user experience.

REQUIREMENTS OF THE ROLE

  • Bachelor degree in Marketing.
  • Experience managing PPC, SEO and Affiliate programmers.
  • Strong understanding of current online marketing concepts, strategy and best practice.
  • Experience in ecommerce, SEO, PPC, Email marketing, and social media.
  • Previous experience in a similar digital marketing role.
  • Fluent English.